The Company was incorporated as Brand Concepts Private Limited under the provisions of the Companies Act 1956 vide certificate of incorporation dated October 04, 2007, issued by the Registrar of Companies, Maharashtra, Mumbai. Subsequently, the Company was converted into public limited company pursuant to which the name of the Company was changed to "Brand Concepts Limited" vide shareholder's approval on December 06, 2017 and fresh certificate of incorporation dated December 08, 2017. The Registered office of the company is situated at F-55, First Floor, R City Phase 2, Opp. Presidential Towers, 146, Lal Bahadur Shastri Marg, Ghatkoper (West), Mumbai-400086, Maharashtra, India. Corporate Identification Number: U51909MH2007PLC174702 KEY EVENTS AND MILESTONES IN THE HISTORY OF THE COMPANY 2007 - The company was incorporated as Brands Concepts Private Limited 2010 - Acquired License rights of "Tommy Hilfiger" in SLG Category - Acquired License rights of "Tommy Hilfiger" in Travel Gear Category - Opened First "Tommy Hilfiger" Travel Gear Store (Express Avenue Chennai) 2012 - Opened First Bagline Store in Ludhiana - Became Category Leaders in SLG Segment in Shoppers Stop & Lifestyle Stores 2014 - Launched an own brand, "Sugarush" for Women's Handbag - Launched an own brand, "The Vertical" for Men's Backpack 2015 - Investment received from Tanam Investment Services Private Limited 2016 - Entered Large Format Central Chain of stores for "Tommy Hilfiger" Luggage & SLG - Hosted a grand evening with Roadies in association with "The Vertical" in Mumbai 2017 - Added more locations in Central Chain of Stores and placed "AND", "Global Desi", "Sugarush" & "The Vertical" - Acquired License rights of "AND" and "Global Desi" in Woman Handbag Category - Ms. Aditi Rao Hydari, film actress started endoring "Sugarush," the Inhouse brand for a year - Mr. Ali Fazal endoring "The Vertical", the Inhouse brand - A grand Infilm promotion for "The Vertical" with the Film, A Gentleman starring Siddharth Malhotra & Jacquiline Fernandes - The Company was converted into Public Limited Company vide fresh certificate of incorporation dated December 08, 2017 AWARDS 2011 - Certificate of Excellence 2015 - Certificate of Excellence 2017 - Awarded to Tommy Hilfiger for the category Best Travel Gear Brand 2021 Listed on BSE & NSE Stock Exchanges 2023 -Acquired UNITED COLORS OF BENETTON and AEROPOSTALE License for fashion & lifestyle accessories. 2025 - Brand Concepts Ltd Commenced commercial production at newly established Manufacturing plant at Vikram Udyog Puri Ujjain, Madhya Pradesh.